The worldwide pandemic had great influence on our our customers, our peole and our business. We continued our business and kept delivering our broad range of services. This involved delivering parcels, mail and a variety of additional logistic solutions, acting as the indispensable link between senders and receivers, and the connection between the physical and digital world. Together with our loyal workforce, we continue to work hard on our ambition to be the favourite deliverer for customers across society. This helps us in achieving our strategy to become the leading logistics and postal service provider in, to and from the Benelux.
The impact of Covid-19 surpassed our imagination. It affected us all, both in our private lives and at work. Our primary focus during the year was on ensuring that everyone at PostNL and working for PostNL had a safe and healthy work environment. And thanks to the dedication and focus of our people, and the resilience of our business in these challenging circumstances, we were able to play a vital role in society, creating value for our key stakeholders: customers, consumers, employees, shareholders and society at large.
Our value creation model illustrates our process of achieving long-term value for our customers and investors, our people, society and the company by providing logistic and postal services. Our business model includes our strategy, core business activities and governance. This model is fundamental in our short- and long-term value creation.
Our strategy is to become the leading logistics and postal solutions provider in, to and from the Benelux. To help achieve this, we have defined five strategic objectives that we implement through our business units. We implemented many practical steps and developments throughout 2020 that enable us to succesfully achieve our long-term goals.
We had a very successful financial year in 2020, benefiting from strong parcel volume growth. We delivered greater-than-expected benefits and synergies from the Sandd integration, ahead of time, which had a clear positive material increase in revenue and normalised EBIT, while successfully maintaining our strict working capital management.